00540     2200181   4500001002100000005001500021035002500036008004100061020001800102082001200120090001000132100001900142245010300161260003300264650001400297084001800311300002900329INLIS00000000000308720230517124744  a0010-061600000003086230517                           0 ind    a979-688-993-5  a658.851  aKot m  aKotler, Philip1 aMarketing Insights from A to Z: 80 Konsep Yang Harus Dipahami Oleh Setiap Manajer /cPhilip Kotler  aJakarta :bErlangga,,c2003.  aMarketing  a658.851 Kot m  axvii, 221 hlm, ;c24 cm.